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Top 10 trends in modern tourism

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Trends for professionals in tourism industry

It is very important for professionals in the travel industry to know the trends of tourism. Our portal has a special section where we collect data on smart tourism worldwide.

News od Smart tourism

We constantly collect and publish smart tourism news from around the world.

Future of DMO

The world around us is changing, and the world of tourism too.
Therefore, DMO and DMC must be the first in digital innovation.
Our smart tourism experts talk about this.

Why museums and organizations need web analytics

Earlier, we showed that, probably, the main source of information for a tourist is the Internet, since before a trip there are almost no other ways to get information about the place of a future stay.

Therefore, many tourist organizations, hotels, museums have web sites and consider that this is enough, only a few of them use analytical programs.

In our opinion, this is rather careless, since the owners and managers of the organization have no idea how their site works, how interesting it is for users, what sections of it attract the user more.

Moreover, with analytics you can track social networks and the effectiveness of advertising.

What is also important, web analytics allows you to determine the approximate age and, perhaps most importantly, the geographical position of users, making it easy to understand what kind of traffic visits the site and how true your assumptions and hypotheses about the interests of your potential customers are.

Therefore, if travel organizations want t…